18A – Create a Customer Avatar
My customer avatar
The customer is a person between the age of 15-25. The
person’s hobbies include traveling, photography, and hanging-out with friends. The
person tends to drive cars that are fuel-efficient and in their price range,
such as a Toyota Camry or a Nissan Rouge. The person likes a car that is not
too fancy or too rundown. The color of car is dark gray with a white interior, because
the person prefers a cool color scheme. The person does not have any kids but
wants kids in the further and have a happy family. The person is very family
oriented. The person does not care much about politic thus they do not have a
favorite politician. The person likes reading article online rather than books
as the person is a millennial. In addition to reading, the person really likes
to watch drama shows or food competition shows. The person watches shows as a
way to destress and relax on a Friday night.
What do you have in common with the customer avatar?
The
things that I have in common with the customer avatar includes, traveling, the
type of car we prefer, and maybe our age.
If you have anything in common with the avatar, do you
think that is a coincidence? Why?
I do not think that it is a coincidence that I have
things in common with the avatar as people who likes similar activates or foods
have many things in common.
Hey Tan,
ReplyDeleteFrom the description of your customer avatar it seems as if you are describing mainly high school students and college students. I think they are prime targets for your product. You were very descriptive of the characteristics you stated. I think including characteristics that involve food would be good to really pinpoint your exact segment. Since the segment is very similar to you, I think you are a good candidate in opening this business because you can understand them a lot more than someone else.
Hi Tan. You did a good job in your detail on your customer avatar. The way that you noticed commonness in your customer avatar with yourself would mean that the problem and solution in your business idea is that like you are. This is good because it means that you can find improvements and ways to make the business better.
ReplyDelete